Great Creative, Great Results – it’s half the battle
I read an article this morning about a not so new direction Coke is taking with some of its advertising. A campaign launched today in the U.K. that depicts a split screen of two men aired. One is a 1950's man, and the other is a man in present-day. It shows a day in the life of a "man of...
The Curse of Steve Jobs’ Ghost
All that being said, the company has failed time and again to innovate in recent years. QUICK...name your favorite Apple innovation in the last two years (don't worry, I'll wait). Do you hear the sound of that void of nothingness? The great innovative company may have lost its panache when Steve Jobs left this mortal plane. Year after year and...
The Future of eSports
The greatest achievement of the International 3 is that the prize money was entirely fan-raised. DOTA 2 (Defense of the Ancients 2), is a sequel to a popular modification to the Blizzard game Warcraft 3, with Valve developing the successor. DOTA 2 is a free-to-play game, with micro-transactions for cosmetic and non-essential items. This payment model has become an increasingly...
We Have Pests!!! We actually want this one!
We are very pleased to announce Brandon Pest Control as our newest client to the roster. Brandon has been serving Northeast Florida for nearly 20 years and it is one of the most recognizable brands in the market, and the state. In addition to our excitement for working with Brandon as a company, we are looking forward to working with...
Penguins & Pandas
Having had a meeting with a client last week about SEO, I decided the topic of the conversation was a perfect subject to share. You may have heard people use phrases such as “panda updated” when referring to SEO practices. So, what does it mean? Panda Updates Panda updates are changes to Google’s algorithm, which penalizes sites that use thin...