5 Reasons to Hire an Ad Agency to Get the Most Out of AI Resources
Artificial intelligence (AI) is revolutionizing the marketing landscape. From data analysis to predictive algorithms, AI has the power to make your campaigns smarter and more effective. But here’s the truth: even the most advanced AI tools need human strategy and creativity to unlock their full potential. Here are 5 reasons to hire an ad agency to get the most out...
Gym Advertising – It’s Time To Rethink It
Why Corporate Gym Advertising Needs A Massive Overhaul Have you ever noticed that the moment you show even a slight interest in fitness online, your social media feed gets flooded by gyms like F45, Orange Theory, D1, or Chuze Fitness? You're not alone. Corporate gym franchises overwhelmingly focus their advertising budgets on social media platforms, which, at first glance, makes...
5 Ways To Unfuck Your Marketing
5 Ways to Unfuck Your Marketing & Advertising Marketing and advertising can make or break a business. Yet, so many companies continue to sabotage their own success by making avoidable mistakes—whether it’s chasing shiny new trends, skimping on their budget, or refusing to trust experts who actually know what they’re doing. If you’re serious about fixing your marketing and advertising,...
Will a Green Screen Video Shoot Look Fake?
Green screen (or chroma key) technology has come a long way since the early days of cheesy weather forecasts and sci-fi flicks with questionable production value. Today, it's used everywhere—from Hollywood blockbusters to corporate explainers—and when done right, it’s nearly impossible to tell the difference between real and virtual. But one factor makes or breaks that illusion more than anything...
Discount Coupon Magazines Are Hot Trash
Why Print-Based Coupon Magazines Are a Complete Waste of Your Advertising Budget If I have to look at one more terribly designed, mind-numbingly repetitive ad in a print-based coupon magazine mailed to my home, I might just lose it. These discount rags—MINT, Money Pages, Prestigious Living, and their equally uninspired counterparts—are the graveyard of bad advertising decisions. Seriously, where do...