5 Reasons Posting Too Much on Social Media Can Hurt Your Brand
When it comes to social media, more doesn’t always mean better. In fact, flooding your audience’s feed with nonstop content can do more harm than good. We’ve seen firsthand how overposting can lead to algorithm penalties, audience fatigue, and missed opportunities for connection. Here are 5 reasons posting too much on social media can hurt your brand more than help...
5 Top Trends in Content Creation Every Marketer Should Know in July 2025
The content creation landscape is evolving faster than ever. From AI-powered storytelling to snackable video formats, staying ahead of the curve means knowing what’s working right now. Here are 5 top trends redefining content in July 2025—and how to use them to your advantage. 1. Generative AI as a Creative Partner 🤖 Generative AI has moved from experimental tool to...
Why Large Corporations Should Give Smaller Agencies a Chance
In today’s competitive business landscape, large corporations often default to the same rotation of big-name New York advertising agencies. The perception is that these juggernauts bring unmatched talent, creativity, and prestige to the table. But here’s the truth: those large agencies don’t possess any special abilities that a smaller, agile firm like Mad Men Marketing can’t offer—often at greater value...
Why Mad Men Marketing Is Your Go-To Partner for Advertising on Fox One
Fox One Is Coming: Are You Ready for the Next Big Thing in Streaming TV? This Fall, Fox One is set to become the newest heavyweight in the streaming television landscape—bringing premium content, a built-in audience from the Fox brand, and a fresh advertising opportunity for brands ready to take advantage of it. At Mad Men Marketing, we’ve been ahead...
3 Reasons Why CPM Isn’t Everything: Focus on Results in Digital Campaigns
In digital advertising, CPM (Cost Per Mille, or cost per 1,000 impressions) is often treated as a key performance indicator. And sure, it can be useful. But here’s the truth: a low CPM doesn’t automatically mean your campaign is successful, and chasing cheaper impressions can distract you from what actually matters. The bottom line, though? CPM isn't everything. We know...